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4 Things to Ask Yourself When Analyzing Survey Results

It seems as if most people who deal with anything related to how a business is running must also deal with data.  Data is how we validate business decisions, decide if results are significant or not,...

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When to Use Surveys vs Q&A

You may be wondering if there is a difference between surveys and Q&A's...and while the differences may not be obvious, there are subtle differences that allow each of these solutions to work best...

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Two Important Ways to Gather Product Feedback

If you are looking for new ways to gather product feedback besides using traditional market research, then you have come to the right place.  Gathering product feedback is important at specific points...

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Panels in Market Research: Integrity, Expansion, Engagement

If you are a company or brand that conducts market research often, then you know how having a ready-to-go panel can help expedite getting results and insights that your brand can use.  If you don't...

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Survey Follow-Ups: Thanking Participants Goes A Long Way

I travel for business quite frequently and so I often come across hotel surveys in one form or another. Sometimes I read through them and/or take them since I write and work in the market research...

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Market Research Survey Templates Made Easy

While every client wants to feel like they are special, different, and have their own needs, the reality is that what works for one client might work for another client. This can be true of many...

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How to Do Persisent Surveys The Right Way

If you are doing a web-based survey and want it to get maximum exposure and maximum participation, one of the best ways to achieve this is through a web-based survey.  If you are like most companies,...

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Hotel Personnel Evaluation Forms

If you want to see how well your hotel personnel is performing and do not want to use a typical hotel survey, then try using a hotel peronnel evaluation form to assess your staff.  Using surveys or...

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The One Question Survey

One of the best ways to do a survey is to only make it one question. I know what you are thinking: "What can I learn with a one question survey?"  One question business surveys can be very beneficial...

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Using Surveys to Help Make Budget Decisions

As we near the end of the year, you may find yourself being asked to determine how you will use your budget in 2012. And, if your budget supports multiple people or departments, it is important to get...

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Lead Generation Surveys: 3 Reasons Why You Need Them

Have you ever asked potential customers their opinions of your brand or company and then used your customers' responses to try to convert them to customers?  If you haven't tried this yet, you may want...

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Using Surveys for 360 Feedback Performance

As we near the end of the year, you will probably have to be evaluated with 360 feedback and/or you will be asking people to do evaluations for 360 feedback. One the best ways to capture 360 feedback...

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Getting Survey Completions by Setting Expectations

One of the best ways to ensure you maximize your potential to get survey completions is by setting expectations with your potential participants.  I recently was on a website, where I used a free...

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When Surveys Save Your Customer Base

Most people look at surveys as a source of great information and insights...which they are!  However, the insights in surveys is often actionable, which means that as a company, you can respond to...

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When Chatting is Considered a Viable Survey

As someone who is in a client service industry, as well as is a client in many situations, I am always looking at new ways to engage with clients.  I recently received an email from a company that I...

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